Two-Way Street

PR, events and incentives – Collaboration & communication ideas for demanding businesses from The Castle Group’s Mark O’Toole

Social Tuesday: Flickr, Twitter, Bloggers and the NYT

Posted by thecastlegroup on July 7, 2009

In this economy, we’re all looking for ways to stretch our dollars, efforts and messaging. Pete Cashmore gives advice on how to extend the life and reach of your messages through retweets: http://mashable.com/2009/07/02/how-to-get-retweeted/.

We say just write good content, and retweets will follow.

You’ll no longer have to switch back and forth when trying to share your Flickr pictures with your Twitter community. With Flickr’s new application, your photos and videos are just a click away. Neville Hobson gives more details here: http://www.nevillehobson.com/2009/07/01/twitter-flickr/

For new Twitter users starting from scratch, finding good people to follow can often feel like a daunting task.  Josh Catone offers some help by pointing out ten sites people can use to locate “tweeps” to follow: http://mashable.com/2009/07/02/twitter-people/.

Start posting — those you should follow will soon become clear.

The best things in life are free?  According to Maki at Dosh Dosh they are; he provides four prerequisites to a successful ad swap here: http://www.doshdosh.com/ad-swaps-to-get-free-traffic/

This past Sunday, The New York Times wrote an article about PR and the sending of information and press releases to bloggers and social media sites.  The article’s message is misleading, as it perpetuates the idea that PR is simply “pushing news.”  Brian Solis, one of many hoping to debunk this misconception, weighs in on the article here: http://www.briansolis.com/2009/07/pr-does-not-stand-for-press-release-equalizing-spikes-and-valleys/

Twitter is trying to put a little fun into the service by introducing TweetTest, a series of games and tests that include “Who’s Bio?” and “One Doesn’t Belong.” Andrew G.R. tries out the new application and realizes that he doesn’t know the people he’s following as well as he thought: http://www.rotorblog.com/2009/07/06/tweet-test-play-solo-games-with-twitter-followers/

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