Two-Way Street

PR, social media, events and incentives – Collaboration & communication ideas for demanding businesses from The Castle Group's Mark O'Toole

Posts Tagged ‘interactive PR’

New services at Castle: In-house creative and production with MK3 Creative

Posted by thecastlegroup on March 5, 2010

Let’s call 2010 a year for fresh starts — after the past year, many businesses are more than ready for one. Putting those words into action, here at Castle we have exciting news about expanded services offerings in collaboration with our new strategic partner, Emmy Award-winning video and event production company, MK3 Creative. MK3 is fully integrated into Castle — under one roof and delivering the resources and expertise to give our clients critical marketing services that are natural complements to Castle’s communications and event management services.  
MK3 Creative masters both the medium and the message, combining the storytelling ability of an ad agency with the in-house capabilities of a production company. This includes video and event production, concept and copywriting, graphic design and interactive/digital services. We now have an on-site video editing suite, as well as a portable suite to service clients at their offices, conferences or other remote locations.  

There is a growing need for organizations to have cohesive brand and content control across all marketing platforms: traditional and social media, websites, events and more. This efficiency of resources allows our clients to experience high-level creative services — from PR campaigns, digital content (video and web), event and incentive services (theming, logistics, travel, presentation design, A/V, original video content).  

This is a not just a new model for delivering communications services, it’s the right model — the breadth of today’s marketing needs met under one roof, by one team, dedicated to client satisfaction.  

We look forward to sharing more about this new collaboration in the coming months. Feel free to get in touch to learn more. Check out MK3 Creative’s new website, too.  

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